Miss Lori lists 12 things she would like to blog about this year

I have been blogging now for several years. In the beginning I blogged to help promote my concerts, and to share my insights about my life as a mother and artist. Since that first post my brand has grown and so has my coverage. Now a full blown Marketainer I blog about everything from tech to parenting, to social causes and cars! It is a very rewarding development. But I am not one to stand still. [Read more...]

Miss Lori says AUTHENTICTY is the key to social media

Last year at the Social Media Master’s Summit, I spoke on a panel with some amazing ladies, Kim Moldofsky, Danielle Smith and Esther Crawford. We spoke in depth about brand and blogger relations. Looking through the footage, one clip jumped out at me. I think it contains a message that is especially important to hear as much of the blogging community prepares to go to Blogher 2011 in San Diego. I can sum it up in one word…AUTHENTICITY. [Read more...]

Miss Lori goes home with her first Wordless Wednesday

In 2011 I have decided to try a few new things that are new. Well, new to me. Wordless Wednesday. For my first foray into this well regard style of posting I am going to go home. I think it’s the perfect post for this week following the holidays. Like many I went home for Christmas. Looking around my parent’s house I saw myself, in a different, yet very familiar light. [Read more...]

Miss Lori is doing five giveaway’s this week totalling $500

Giveaway alert! Starting Monday morning and finishing Wednesday I will be posting giveaway’s for Sears and Kmart. 5 chances for you to win $100 gift cards to use towards your holiday shopping for someone special in your life, or maybe for yourself. (No shame in that. You’re special too!) Here’s how this will work. Tomorrow morning I will publish a post about Sears, and Tuesday morning I will post about Kmart. The posts will highlight the changes that have been made to the stores to make your shopping experience more efficient and enjoyable this holiday season, and all year long.

“Enough already, How do I win Miss Lori?!” [Read more...]

Miss Lori talks rates: Ads are prime real estate on your blog

Last week I published a post about determining your blog worth. After Blogher 10 and speaking at The 2nd annual Social Media Master’s Summit I realize that this question is heavy on many people’s minds. Social Media has empowered all of us in an economic time that was making many of us feel powerless. With the communication explosion that is social media comes opportunity. Opportunity has been knocking on the door of a number of bloggers. So the big question is how do you get opportunity to come to your neighborhood? That’s exactly what we’re examining.

The first step, as I mentioned last week, is to understand who you are and what you have to offer. We do that by examining our own blogs. But since it can be hard to be objective about ourselves I encouraged you to buddy up and evaluate each other’s sites. Hopefully you have taken some time to look at your blog and other people’s as well. Was it hard? Looking within, really looking within, can be uncomfortable at first, but ultimately it’s a great lesson. The goal is to understand what you are projecting to the World and make sure that is in line with what your inner intent is. On top of that you want to make sure that your blog functionality is in place. Do you have your contact points, disclosures, pr guidelines etc… Chris Brogan has an in depth article posted this week with some great suggestions always worth reading.

Now armed with a better sense of the real estate you have to offer it’s time to talk numbers. [Read more...]